Universal Studios has introduced a new ticket reservation system that will allow guests to purchase their tickets online with discounts and early-entry to the park. Designed as a means for Universal to anticipate attendance and to incentivize advanced ticket sales, the EZ Rez system will allow guests to enter the park one hour before opening. This early-entry feature is applicable to tickets and passes purchased online using this system. Annual Passes and Season Passes are eligible for early-entry even during revisits to the park. In addition, users of the EZ Rez system may benefit from savings. The EZ Rez system also encompasses the sale of annual passes with discounts for purchasing online.
These ticketing changes come in midst of the opening of The Wizarding World of Harry Potter on April 7, which is expected to bring record attendance to the theme park. Earlier this year, Universal introduced a dynamic pricing structure for their tickets, allowing guests to save between $5-15 depending on the day of visitation.
We’ve included Universal Studios Hollywood’s official press release below with more specific information on the EZ Rez system. Please stay tuned to Inside Universal for more on this and other stories originating from Universal Studios Hollywood.
EZ Rez Offers First-Time Ever Date Specific Tickets, Early Entry to Select Attractions and Advance Online Purchase Savings
EZ Rez Offers First-Time Ever Date Specific Tickets, Early Entry to Select Attractions and Advance Online Purchase Savings
Universal City, California, February 2, 2016 – Starting today and for the first time ever, Universal Studios Hollywood is introducing EZ Rez™, an innovative, easy-to-use online ticket purchasing system featuring an array of new consumer benefits designed to enhance visits to The Entertainment Capital of L.A. as the world-class destination continues its unparalleled investment in an ambitious epic transformation.
In addition to affording guests the unique opportunity of booking date specific tickets, EZ Rez ticket holders will be able to benefit from early entry to “The Wizarding World of Harry Potter™” when the immersive land officially opens on April 7. Early admission to the land will begin one hour prior to park opening.
As an added benefit, guests purchasing admission tickets and annual passes via EZ Rez will also enjoy premium savings with all advanced online transactions. Anytime admission tickets will continue to be available.
The past five years have been a remarkable time for Universal Studios Hollywood as the destination embarked on an unprecedented revitalization that has substantially altered over 75 percent of its familiar footprint to effectively characterize it as an entirely new experience and theme park.
With the much anticipated arrival of “The Wizarding World of Harry Potter™” opening on April 7, and the recent addition of “Fast & Furious: Supercharged” as the grand finale to the world-famous Studio Tour, expansive themed lands including “Springfield” and “Despicable Me Minion Mayhem,” next generation thrill rides such as “Transformers: The Ride 3D,” amplified experiences such as the recently introduced “Nighttime Studio Tour” and the new “Special Effects Show,” Universal Studios Hollywood is continually exploring new, groundbreaking ways to ensure guests have the best possible experience, both in advance and upon their arrival.
